Social Network Analysis


A Montreal Kits social network analysis that ended up being rather easy to do. Montreal Kits is about Montreal and Montrealers and Montreal Kits social network analysis is about analysing social media trends, creating a Montreal Kits social media presence, writing social media stories and getting social network results.

First, our Canadian Official Languages Act of 1969 gives equal status to French and to English. Second, the three top countries that visit our site on a regular basis are United States, France and Canada in that order. Three, the most popular social medias in each country are the same, except for a very slight difference.

Social Media Buttons


Canada


  1. Facebook
  2. Pinterest
  3. Twitter
  4. Instagram
  5. YouTube
  6. Tumblr

USA


  1. Facebook
  2. Pinterest
  3. Twitter
  4. Instagram
  5. YouTube
  6. Tumblr

France


  1. Facebook
  2. Pinterest
  3. Twitter
  4. YouTube
  5. Instagram
  6. Tumblr

Worldwide


  1. Facebook
  2. Pinterest
  3. Twitter
  4. YouTube
  5. Instagram
  6. Tumblr
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statcounter is a free online visitor stats tool with an Alexa Traffic rank of 3,225, a US rank of 1,354 and an amazing total of 318,480 sites linking in. According to their Global Stats, the most popular social medias in Canada, United States, France and Worldwide are as follows:

  • Facebook about making the world more open and connected.
  • Pinterest about article pins, location pins, products pins, services pins.
  • Twitter about brand awareness and sales.
  • Instagram about viewing and publishing stories.
  • YouTube about videos to teach and to entertain. 
  • Tumblr about microblogging and social networking.

Although Facebook comes first in all cases, there are plenty of reasons why we decided to use LinkedIn, a professional social media site. 

Social Media Facts


Marketing on social networks is a lot about goals and about visibility. Goals such as new products, new services, new customers, new markets, new audiences, effective communication, interesting relationships, brand awareness or more sales.

Successful social media campaigns to increase brand recognition and inbound traffic, to improve brand loyalty and search engine rankings, to target the ideal consumers, to reach specific audiences and to gain old and new customers' insights. 

Montreal Kits on the other hand is a lot about business, culture, professionals, tourism, shopping, urban life and global activities. A series of kits also about Montrealers and about our City and our Island.

 Social Network Analysis & Social Media Article


According to a researcher on social media, social media messages can be divided into four types 1) status or text only 2) links to sites 3) embedded videos and 4) photos. The study then revealed that status and photos receive more comments and more likes.

Social medias messages can also be categorized into two types, sales and marketing (two-thirds of all messages) and conversational messages. Based on the number of likes and comments, conversational messages are endorsed by more social media users.

Finally, the most popular keywords include information about an industry, company, product or service while the less popular messages are those that contain marketing-related keywords such as online marketing, content marketing, email marketing...

Montreal CLUB Kit

Social Network Analysis by Rachel Louise Barry

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